---
title: Geospex Commercial Real Estate Location Analytics
description: Learn how Geospex™ uses planned commercial real estate development insights + location analytics to answer pressing questions about your key markets.
image: https://info.buildcentral.com/hubfs/Untitled%20design%20(18).png
---

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![Geospex logo](https://info.buildcentral.com/hs-fs/hubfs/Geospex%20logo.png?width=351&height=100&name=Geospex%20logo.png "Geospex logo")

# Analyze your key real estate markets for hidden growth opportunities & risks with Geospex™ Location Analytics.

![GEOSPEXTM (1)](https://info.buildcentral.com/hubfs/GEOSPEXTM%20(1).jpg "GEOSPEXTM (1)")

See how it all works with a Free Trial.

Table of Contents

[A.  What is Geospex?](https://info.buildcentral.com/geospex-map-features#A.)

[B.  Why should I use Geospex?](https://info.buildcentral.com/geospex-map-features#B.)

[C. Map Comparison](https://info.buildcentral.com/geospex-map-features#C)

[D. Geospex Premium Layers](https://info.buildcentral.com/geospex-map-features#D)

[E.  Use Cases by Industry](https://info.buildcentral.com/geospex-map-features#E)

[F.  Use Cases by Role](https://info.buildcentral.com/geospex-map-features#F)

[G.  FAQs](https://info.buildcentral.com/geospex-map-features#G)

## [What is Geospex? ](https://info.buildcentral.com/geospex-map-features#A)

Geospex combines planned real estate development data with GIS (Geographic Information System) data layers to provide new insights into a market's growth opportunities and potential risks.

Get answers to common questions like:

- "What new developments are planned for this area and who is responsible?
- "Where are my competitors building?"
- "Where are opportunity zones in relation to projects of interest?"
- "In which census regions are the most the new developments and renovations?"
- "Who owns the parcel of land adjacent to my target development/investment?
- "How close is the nearest flood zone?"
- "What are the regional crime rates?"
- "What are the demographics represented in this region?
- How close is this project to known wildfires and wildfire zones?"

[![Try Geospex For Free](https://no-cache.hubspot.com/cta/default/6391927/8858bd27-fa23-44db-ab35-b97e2119e616.png)](https://cta-redirect.hubspot.com/cta/redirect/6391927/8858bd27-fa23-44db-ab35-b97e2119e616)

## [Why Geospex? ](https://info.buildcentral.com/geospex-map-features#B)

- Data visualization is more critical now than ever for market analysis, monitoring competition, risk analysis, forecasting, and trend spotting.  Geospex delivers that in spades.
- Get unique location-based perspectives that you can't get from looking at a data table—often more easily, and in more depth.  See projects in context against intelligent data layers provided by the U.S Census Bureau, the Bureau of Land Management, and more. 
- Add your custom data for compatibility with your existing workflow.
- [Outside sales pros can use Geospex to identify the active projects in their territory, plot the route and push it all into Google Maps for custom directions from stop to stop, all accessible via smartphone or tablet.](https://info.buildcentral.com/geospex-route-mapping-and-directions?hsLang=en)

 

### MAP COMPARISON

 

| GIS BASIC MAP | Geospex™ |
| --- | --- |
| Map 15,000 points at a time | Map 15,000 points at a time |
| Search and map any location | Search and map any location |
| Imagery/ Satellite Hybrid Street View Streets at Night (Dark) Topographic Light Gray Dark Gray | Imagery/ Satellite Hybrid Street View Streets at Night (Dark) Topographic Light Gray Dark Gray |
| View County overlay | View County overlay |
| View Zip overlay | View Zip overlay |
| View MSA Overlay | View MSA Overlay |
| N/A | Force Map View in Project List |
| View the projects added in the last 2 weeks | View the projects added in the last 2 weeks |
| View all projects added since your last login | View all projects added since your last login |
| Measure distance between two points | Measure distance between two points |
| N/A | Cumulative Project Value Estimates |
| N/A | Heatmap |
| N/A | Cluster Map |
| N/A | Drawing Layers |
| N/A | Opportunity Zones |
| N/A | Census Regions |
| N/A | Parcel Data |
| N/A | Aiports Layer |
| N/A | FEMA Flood Zones |
| N/A | EPA Superfund Sites |
| N/A | American Indian Reservations |
| N/A | Municipal Boundaries |
| N/A | EPA Brownfield Sites |
| N/A | NOAA Monthly Precipitation Outlook |
| N/A | NOAA Atlantic Hurricane   |
| N/A | NOAA Weather Warnings |
| N/A | NOAA Snow Depth  |
| N/A | Railroads |
| N/A | Wildland Fires |
| N/A | Solid Waste Landfills |
| N/A | USGS Geology |

 

## Visualize future development in your core markets in dozens of ways :

![Standard Mapping Grpahics](https://info.buildcentral.com/hubfs/Standard%20Mapping%20Grpahics.png "Standard Mapping Grpahics")

### Cumulative Project Value Estimates 

See the project value estimates for all projects within your map view.

### Heatmap

View projects in a heatmap to identify activity hotspots.

![Screenshot 2021-06-08 134315](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20134315.png "Screenshot 2021-06-08 134315")

![Screenshot 2021-06-08 134653](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20134653.png "Screenshot 2021-06-08 134653")

### Cluster Map

Group projects in clusters for quick regional analysis.

### Drawing Layers

Draw a buffer (ring) at any point for drive time insights, project values, and demographics. 

![Draw a Buffer](https://info.buildcentral.com/hubfs/Screen%20Shot%202021-06-07%20at%207.11.01%20PM.png "Draw a Buffer")

![Screenshot 2021-06-08 141856](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20141856.png?width=745&name=Screenshot%202021-06-08%20141856.png "Screenshot 2021-06-08 141856")

### Opportunity Zones

See opportunity zones adjacent to nearby residential and commercial construction.

### Census Regions

Drill in and see where projects exist by Census Region.

![Screenshot 2021-06-08 140517](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20140517.png?width=751&name=Screenshot%202021-06-08%20140517.png "Screenshot 2021-06-08 140517")

![Screenshot 2021-06-08 142854](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20142854.png "Screenshot 2021-06-08 142854")

### Parcel Data

See who owns properties adjacent to locations of interest.

### Airports Layer

See where all airports exist in proximity to projects of interest.

![Screenshot 2021-06-08 135704](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20135704.png "Screenshot 2021-06-08 135704")

![Screenshot 2021-06-08 141247](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20141247.png?width=748&name=Screenshot%202021-06-08%20141247.png "Screenshot 2021-06-08 141247")

### FEMA Flood Zones

Identify FEMA flood zones nearby projects or communities of interest.

### EPA Superfund NPL Sites

See nearby Superfund sites nearby projects of interest.

![Screenshot 2021-06-08 141134](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20141134.png?width=750&name=Screenshot%202021-06-08%20141134.png "Screenshot 2021-06-08 141134")

![Screenshot 2021-06-08 140115](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20140115.png?width=714&name=Screenshot%202021-06-08%20140115.png "Screenshot 2021-06-08 140115")

### American Indian Reservations

Look at where AIR exist in proximity to projects of interest.

### Municipal Boundaries

See the borders of municipalities. Useful for assigning sales territories.

![Screenshot 2021-06-08 141613](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20141613.png?width=748&height=448&name=Screenshot%202021-06-08%20141613.png "Screenshot 2021-06-08 141613")

![Screenshot 2021-06-08 140926](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20140926.png?width=715&name=Screenshot%202021-06-08%20140926.png "Screenshot 2021-06-08 140926")

### EPA Brownfield Sites

Identify nearby brownfield sites to mitigate risk.

### NOAA Monthly Precipitation Outlook

See where rain and snow are expected across the U.S. in relation to projects of interest.

![Screenshot 2021-06-08 141705](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20141705.png "Screenshot 2021-06-08 141705")

![Hurricane Warnings](https://info.buildcentral.com/hubfs/Screen%20Shot%202021-06-07%20at%208.31.13%20PM.png "Hurricane Warnings")

### NOAA Atlantic Hurricanes

Get reports on Atlantic hurricanes in relation to key regions and projects.

### NOAA Warnings

See weather watches/warnings in near real- time.

![Screenshot 2021-06-08 141822](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20141822.png "Screenshot 2021-06-08 141822")

![Screenshot 2021-06-08 141749](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20141749.png?width=750&name=Screenshot%202021-06-08%20141749.png "Screenshot 2021-06-08 141749")

### NOAA Snow Depth

See the depth of fallen snow. 

### Railroads

See railroads nearby key regions, markets and projects.

![Screenshot 2021-06-08 142535](https://info.buildcentral.com/hs-fs/hubfs/Screenshot%202021-06-08%20142535.png?width=754&name=Screenshot%202021-06-08%20142535.png "Screenshot 2021-06-08 142535")

![Screenshot 2021-06-08 143457](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20143457.png "Screenshot 2021-06-08 143457")

### Wildland Fires

See areas prone to wildfires and the current status in near real-time.

### Solid Waste Landfills

See nearby landfills in relation to projects of interest.

![Screenshot 2021-06-08 143531](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20143531.png "Screenshot 2021-06-08 143531")

![Screenshot 2021-06-08 143043](https://info.buildcentral.com/hubfs/Screenshot%202021-06-08%20143043.png "Screenshot 2021-06-08 143043")

### USGS Geology

See the latest geological information from the USGS.

## [Popular Use Cases by Industry](https://info.buildcentral.com/geospex-map-features#E.):

| Developers | - Visualize all pending/recent construction around your sites being considered - Where in an MSA/County is development happening? - Visualize all projects that will impact your site, even if not visible in your site drive around - Use to look for holes in market service - Sr. Living, Hospitality, Residential, Grocery, Retail, etc. |
| --- | --- |
| Construction Companies | - Review locations for your Go/No Go decisions - Regional/National Competitive analysis - Visualize the surrounding location of any address |
| Hotels | - See relevant builds and renovations underway - Enter the address of your hotel and see all nearby projects underway - Regional/National Competitive analysis - Spot regional hotspots |
|   Manufacturers of Furniture, Fixtures, Consumer Electronics and Appliances | - Spot regional opportunities - Visualize regional development trends - Visualize projects by dealer geography |
| Engineers/Architects | - Identify nearby comparative builds - Competitive Analysis |
| - Telecommunications - Landscaping - Security | - Identify new, planned, and existing projects in your service area - Identify trends and new opportunities for expansion |

 

## Popular Use Cases by Role:

|   Inside Sales Rep |   See all the projects in your territory with a choice of 5 views   |
| --- | --- |
|    Outside Sales Rep | - Identify all projects within a given MSA, zip code or county boundary - [Build efficiency into client meetings by identifying worthy projects along your route, with driving directions from stop to stop included.](https://info.buildcentral.com/geospex-route-mapping-and-directions?hsLang=en) |
|   Regional Sales Manager | - Competitive analysis by region -  Relevant renovations underway - Enter the address of your location and see all nearby projects underway |
|   National/Vertical Sales Manager | - Identify where to put sales reps for expansion or go-to-market team. - Identify regional activity hot spots and align sales resources against market needs |
|   Marketing  | - Build your go-to-market strategy based on existing and forecasted construction activity |
|   Lead Generation  | - Identify industry-specific contacts by company and region |
|   Estimators  | - Estimate labor and material cost by geographic regional activity - Identify delivery routes and accessibility for material staging |
|   Project Managers | - Identify nearby existing projects - Assess need for labor and materials for a given geographic area |
| Executive or Strategic Planners | - Identify relevant growing markets |
|   Site Selection Specialists | - Prove or disprove hypotheses about a given market - See planned projects for any location - Visualize future market demands  |

 

[![Try Geospex For Free](https://no-cache.hubspot.com/cta/default/6391927/8858bd27-fa23-44db-ab35-b97e2119e616.png)](https://cta-redirect.hubspot.com/cta/redirect/6391927/8858bd27-fa23-44db-ab35-b97e2119e616)

## FAQs

- **Why should I be using Geospex?**  
  Get important insights faster. Visualization of relevant projects in context with additional data points helps you get a deeper understanding of key markets in less time.  
- **Is there a cost for Geospex? **  
  Yes. To upgrade please contact your account manager for pricing, or call 866-316-5300.
- **How do I zoom in on a specific area?**  
  Hold shift and draw a box around the desired area for a closer view.
- **Can I put in an address?**  
  Yes! Enter an address to see nearby projects of interest.
- **Can I go back to the old map?**  
  No, we are retiring the old map in favor of better functionality.
- **Can you help train my team on this new tool?**  
  Yes, after you upgrade please book a time with [Kevin Drake](https://meetings.hubspot.com/kdrake1/mapping-upgrade-demo-review) in Client Services to review PREMIUM mapping functionality with your team.

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